Apple’s iPad Mini Campaign Wins International Advertising Award

ipad mini campaign - wiredEvery year, the Cannes Lions festival honors contributors to the marketing and advertizing industry for their innovative and creative techniques. This year, TBWA Media Arts Lab took the Grand Prix award for its magazine ads for Apple’s iPad mini.

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Steve Jobs Talks About his Legacy in Previously Unreleased Interview

Steve Jobs 1994 Interview SVHA

It seems like every few months or so, someone finds an interview with Apple’s former CEO Steve Jobs that has never been seen before. PBS aired a never-before-broadcast interview with Jobs and Magnolia Pictures released a movie in theaters with found footage of an interview with the enigmatic executive. There is even audio footage from Jobs’ 1983 International Design Conference speech floating around out there. That is just a small list of the various interviews, speeches, and other clips of the world’s most popular CEO that have come to light since his passing in October of 2011. Read More »

Apple Adds WatchESPN and HBO GO to Apple TV

Appple TV

In a move that is sure to both excite and frustrate Apple TV users, several new apps have been announced that are available when you download and install version 5.3 of Apple TV software. The update includes HBO GO, WatchESPN, Sky News, Crunchyroll, and Qello.

While each has access to free content, HBO GO and WatchESPN require that you have a subscription through a participating television provider and several others have subscription options available. Adding these apps certainly points to a shift away from traditional cable and satellite offerings and more towards an on-demand paradigm. For those of you that have dropped your television provider, this update is a reminder of an industry that is refusing to let you go without a fight.

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L.A. School District to Give Every Student an iPad in Deal with Apple Worth ‘Hundreds of Millions’

Image Via: L.A. Times

Image Via: L.A. Times

The Los Angeles Unified School District (LAUSD) is the largest in California and the second largest in the United States. In the 2011-12 school year, LAUSD housed more than 600,000 students. The enormous school district could be considered a “taste maker” when it comes to enacting new programs that others in the nation might follow. Yesterday, the L.A. Times reported that Apple won a $30-million contract from the LAUSD to provide every student with an iPad. Read More »

Researchers Discover Vulnerability in iOS Wi-Fi Hotspot Passwords

Image Via: TUAW

Image Via: TUAW

When you are taking the commuter train to work in the morning and activate your iPhone or iPad’s Wi-Fi hotspot, do you use your own, complex multi-symbol password or a randomly generated series of letters and numbers that Apple provides? If you are using Apple’s randomly generated password to secure your mobile hotspot, you may be vulnerable to a hack.

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Russian Video Shows iOS 7 Running on iPad

iOS 7 on iPadWell, the elusive iOS 7 on iPad is starting to show its face more and more. Yesterday, we saw some screenshots from tech tweeter Sonny Dickson that gave us an idea of what the beta looks like on the larger tablet screen. Today, a Russian YouTube video appears to be showing a demonstration of the as-yet-unreleased beta of iOS 7 for the iPad.

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PadGadget’s DIY iPad Project Spotlight: DIY Shoebox Charging Station

DIY charging stationIt is time again for another edition of PadGadget’s DIY project spotlight column. We love finding interesting and innovative do-it-yourself projects and sharing them with our readers. So far, no one has ‘fessed up to having tried one of these fun projects. Feel free to share with is if you do. Last week, we told you about a fat-tipped stylus made from an EXPO pen tube and conductive foam.

This week, we have a sweet looking, but unbelievably useful project for hiding your massive amount of charging cords. This DIY Shoebox Charging Station will make your desk at least 30 percent tidier.

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Logitech Easy Switch Keyboard Supports Apple TV

Easy-Switch-MainDid you know that Apple TV supports Bluetooth technology? I guess I never even looked for that. I know that the iOS app Remote from Apple can be used on the set top box in conjunction with the iPad. It is a bit clunky and tends to freeze up. It is good in a pinch, but I always end up using the physical remote instead. Which makes entering text a real pain.

Logitech recently reminded consumers of TV connectivity from their company blog. Since we reviewed the Easy-Switch Keyboard from Logitech in January, I thought I’d try it out on my Apple TV. Guess what? It works great.

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AT&T Quietly Turns On FaceTime over Cellular Support for iPhone and iPad

facetimeWhen Apple launched iOS 6, FaceTime over cellular was the big news. Users could finally video chat with friends and family while on the go. Unfortunately for AT&T subscribers, the ability was limited by what your carrier wanted to allow. At first, AT&T claimed that it would charge a fee to use FaceTime over cellular. Then the company announced that it would only offer the service to subscribers on its data share plan. Then, the shared data plan restriction was lifted, but still limited only to LTE-enabled devices. That left out all iOS devices running on unlimited data plans that AT&T doesn’t even offer anymore, but can’t force customers off of.

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Apple to Add iTunes Radio and Conference Capability to Apple TV

iOS 7 on Apple TV

Thanks to the recent demonstration of iOS 7 at this year’s Worldwide Developer Conference, the main focus of our attention has been on the new look of our mobile Apple devices. There was one device that was noticeably missing from the keynote, Apple TV. Even though Apple has been talking a lot about television in the past year, their only connection to the living room was not mentioned at all. However, it appears that the company’s “hobby” will get some love this fall. Apple TV will be compatible with iTunes radio.

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