
By
Emily | May 11, 2011 |
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Hipsters are a socio-cultural demographic group that is almost too easy to mock. Pocket Hipster HD uses the much maligned hipster as the basis for an iPad app with an attitude and smashing musical sensibilities. Hunted Media, creators of We Are Hunted, (a music discovery website similar to the sixtyone) recently updated its Pocket Hipster app, so it works natively on the iPad.
As the app opens, a frame filled with Pantone 239 lifts, and the user encounters an animated Hipster who starts a one-sided conversation. Meet Sebastian Fowler who offers that he is “thinking of getting a tattoo with the word “Helvetica” on the chest, but using Arial as the font. It’s ironic, obviously” Tapping on the music note in the lower right causes the hipster to pretend to grab your phone, play a snippet from your music library, and the offer a snarky put-down, such as your musical taste is “like a pigeon with a gammy leg.” The app then generates a playlist of 20 songs that the user can stream, favorite, or purchase. The playlists have the feel of a good, old-fashioned mixtape, that mix the familiar with a range of odd-ball covers and lesser-known acts.
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