
By
Cristi | July 20, 2010 |
3 comments
The popularity of Kindles, iPads and Nooks is driving the sales of eBooks continuously higher and Amazon recently announced the Kindle eBook format has just overtaken the hardcover format in Amazon book sales.
iPad sales are continuing to go strong and according to Jeff Bezos, founder and CEO of Amazon.com, Amazon’s Kindle sales are higher too.
We’ve reached a tipping point with the new price of Kindle–the growth rate of Kindle device unit sales has tripled since we lowered the price from $259 to $189.
Higher Kindle sales are not the sole reason for Amazon’s increase in eBook sales. The cross platform Kindle app for devices like the iPad, iPod Touch, BlackBerry and PC, also contributes to the increase. Obviously, the more devices running the Kindle app, the better the eBook sales for Amazon and as mobile devices continue to play an important role in modern day life, it looks like eBook numbers will climb even higher.
The Association of American Publishers’ latest data reports eBook sales grew 163% in the month of May and 207% year-to-date through May. In addition, Hachette Book Group recently released eBook numbers for author James Patterson at 1.14 million. With impressive eBook sales numbers like these, Amazon, Apple and Barnes & Noble will certainly benefit.