Tag: "Conde Nast"

Hearst Magazines Happy With iPad’s Digital Distribution Process

By Juli | December 2, 2011 | 1 comment

Apple’s Newsstand, which was introduced in October with the release of iOS 5 has proven to be a success for many magazines. According to Hearst Magazines president David Carey, Hearst is expecting to have one million digital subscribers by the end of 2012.

Tablet magazines are catching on with iPad owners, and other companies have reported similar successes. Condé Nast reported a 268% increase in subscriptions after Newsstand was released, and as a result, the publisher went digital with several more titles.

By Emily | November 10, 2011 | 1 comment

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As we reported last month, sales of Condé Nast magazines rose a whopping 268% with the arrival of Apple’s Newsstand app in iOS5. The publisher, which is behind popular titles such as Wired and the New Yorker, announced that, starting today, it will no longer charge print subscribers to access the iPad apps.

Since their inclusion in Newsstand, iPad issue sales have increased for GQ 94%, Wired 169% and Vanity Fair 245%, according to Condé Nast.

By Juli | October 26, 2011 | No comment yet

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Last week, a report from PaidContent revealed that Newsstand was a hit, with publications selling at nearly two times the normal sales rate. Today Condé Nast released sales information revealing that the publication company has enjoyed a 268 percent increase in sales since Newsstand debuted two weeks ago.

Condé Nast is a publisher with nine different magazines in the App Store: Allure, Brides, Glamour, Self, GQ, Golf Digest, The New Yorker, Vanity Fair, and Wired.

By Juli | September 15, 2011 | 1 comment

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Following Condé Nast’s successful introduction of several iPad magazines, such as Wired, Vanity Fair, and The New Yorker, and its enthusiastic embrace of Apple’s upcoming iOS 5 Newsstand, the publishing company has launched W Magazine’s new exclusive iPad app, The Daily W.

The Daily W is a free magazine which offers “must sees” and “must haves” from the editors of W Magazine. It is not a digital edition of W Magazine, and instead functions as a separate entity. Read More »

Picture Perfect Meals on Your iPad with Bon Appetit: Pasta Perfect

By Jillian | August 31, 2011 | No comment yet

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All of my friends know that I love pasta more than any other food. This is why I loved Bon Appetit: Pasta Perfect. This app is a beautifully laid out iPad-based cookbook filled with amazing recipes for the perfect pasta meal, displayed in vivid full color detail.

I don’t recommend looking at this app when you are hungry, unless you have a fridge full of potential ingredients and enough time to whip up a little something.

By Jillian | August 2, 2011 | No comment yet

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Conde Nast

Last May, Condé Nast began offering subscriptions through Apple’s App Store. While some may have questioned this move, including digital-resistant competitor Werner Media, news that they have grown by nearly a quarter million customers suggests it was no mistake.

By Juli | May 16, 2011 | No comment yet

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It’s been a week since Condé Nast released The New Yorker on the iPad, and today, the publisher has brought four more titles to the iPad: Vanity Fair, Glamour, Golf Digest, and Allure.

Each of the publications costs $19.99 per year or $1.99 per month, with both subscriptions being renewed automatically using the iPad’s new in-app subscriptions service. You can also buy individual issues of Vanity Fair and Golf Digest for $4.99, while individual issues of Glamour and Allure are available for $3.99. Print subscribers are also able to access all iPad issues with no additional fees.

By dag | May 9, 2011 | No comment yet

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Conde Nast, the publisher behind magazines such as Vogue, Wired, Glamour, GQ and Vanity Fair, was the last major publisher to jump on the iTunes subscriptions bandwagon, as the other three giants – News Corp., Time Inc. and Hearst – signed up for the service soon after Apple made it available.

As of today, Conde Nast finally agreed to Apple’s terms, and is about to release new versions of its magazines compatible with subscriptions. As noted by AllThingsD, The New Yorker is the first Conde Nast publication to leverage the service, via its May 16, 2011 issue, released earlier today.

By Cristi | April 22, 2011 | 1 comment

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Conde Nast jumped on the iPad bandwagon shortly after it was announced last year and quickly announced its plans for Wired, GQ, Vanity Fair, The New Yorker and Glamour. Prepared to offer digital editions of its popular magazines and take advantage of the iPad’s multimedia features, Conde Nast introduced a number of titles to the App Store the first few months the iPad was available. Despite the best laid plans, things have not gone as well as expected, leading Conde to revise its market strategy.

According to a report on AdAge, Conde Nast plans to slow down the introduction of new titles, pushing many of them into the third or fourth quarter of this year or even early 2012. One of Conde’s publishers says the company still plans to release its magazines on the iPad, but now do it more slowly.

By Cristi | March 16, 2011 | No comment yet

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The iPad promised a completely different magazine reading experience when it was released last year and slowly but surely, more and more publishers are launching their titles in the App Store.

Conde Nast has enjoyed considerable success with popular digital titles like GQ, Wired and Sports Illustrated and they announced the launch of yet another iPad app today, SELF Magazine. This new app includes exclusive videos, interviews, fitness and weight loss plans, recipes and much more.

By Bill | November 6, 2010 | No comment yet

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Vogue, the classic fashion magazine read by anyone who wants to be in the know about the latest beauty, style and fashion trends is now available for the first time as an iPad app. Magazine publisher Condé Nast’s new Vogue UK iPad app packs in all the content from the print edition but adds several new iPad exclusive interactive features.

The Vogue UK app packs in more beautiful photos, videos of the latest fashion trends and stories that are accompanied by music to really immerse you in the experience. One of the included videos is an original film from Mario Testino featuring Actress Emma Watson of Harry Potter fame. Users can also watch video portraits of some of the decade’s most successful fashion models.

Video after the break »

iPad Debate Continues Between Apple and Publishers

By Roberto | September 27, 2010 | 1 comment

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We’ve heard already about the reports of Apple planning to launch a digital newsstand to help newspapers and magazines sell more content to consumers that have strictly gone digital. It’s no mystery that many consumers have already started to cancel hard copy magazines and newspapers subscriptions.

This is why many publishers want to engage on an iPad magazine subscription model. But, there are several items still been debated between Apple and the publishers. For example, who gets to control the consumer data? Apple will certainly want to know, as much as possible, what’s going on with the users. Another pain point is related to how will the subscriptions revenue get split amongst all the players. Apple will certainly want a nice cut from the revenue stream.

By Roberto | September 19, 2010 | 1 comment

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Reports are starting to come out about Apple developing a digital storefront that would let newspapers and magazines sell to consumers for use on the iPad. According to Bloomberg, the digital newsstand is being designed specifically for the iPad, and it would resemble the iBook store and would be separate from Apple’s App Store where consumers can buy some publications today.

According to several private sources, Bloomberg has mentioned the storefront is currently in early planning stages. Apple is still negotiating with major publishers and content providers.

It’s clear that Apple will be making some bold moves in the coming months leading towards 2011. The company wants to make sure iPad sales and market penetration continues even with the expectations already created by upcoming competing tablets. Given that the iPad has demonstrated success in its first six months, there is now a chance to push the product more towards digital readers. Publishers are looking for new channels to reach consumers, and the tablets are a great opportunity for that. According to the Audit Bureau of Circulations, U.S. magazine circulation has dropped the last two years.

By Roberto | August 2, 2010 | No comment yet

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Over the last 4 weeks, Condé Nast has been very active releasing updates for the Wired Magazine app.

In early July, Wired started offering its magazine app as a free download. But, keep in mind you still have to buy the full issue of the magazine, which you can update with the in-app purchase feature.

Then, Condé Nast made another move by dropping the price of the July issue to $3.99. We don’t know if this will be the official price going forward, but the August issue is available once again at $3.99.

So far, Wired has brought a magazine app with tons of multimedia, including audio, videos, and interactive graphics. With the August issue, the company is adding more multimedia content to their collection. They are now including original short films that are available exclusively on your iPad.

The latest app update features five short films with comic Will Ferrell. Watch Will Ferrell spoof once-anticipated inventions for the 21st century in a series of films that are tied to the August issue titled, “The Future That Never Happened”.

It’s hard to say if the new added features will convince more people to download the magazine app. However, we cannot ignore some facts. Wired has already experienced thousands of downloads for their magazine since it came out over 2 months ago. And, publisher Condé Nast seems to be planning to push lots of video content to you via their iPad app.

Wired for iPad – New Features and New Price

By Roberto | July 1, 2010 | No comment yet

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After more than 90,000 copies sold since going on sale, Wired Magazine has returned with the July issue and plenty of updates. Without further ado, let’s get into the details.

The Wired app is now free to download. But, keep in mind you still have to buy the full issue of the magazine, which you can update with the new in-app purchase feature. You will be able to get both future and past issues from the same app. So, if you purchased the June issue, you’ll still have full access to that issue.

Another move by Condé Nast was to drop the price of the current issue compared to last month. The July issue is a dollar cheaper, which means you can purchase the issue for $3.99. We don’t know if this will be the official price going forward, or if the price will be reduced even more. Magazine representatives have mentioned the recent price cut is associated with their investigation of different business models.

If anything, the price drop at least shows the company is trying to figure out ways to make their content available more efficiently and at a cheaper price. I’m not one that will keep every single issue on my iPad. I’ll need that space for other things eventually. But, I like the fact the new Wired app gives me some flexibility to download old issues, or skip an issue and download it later as a back issue.