When it first launched, the iPad was hoped to be the savior of the magazine industry. Industry speculator predicted that people would start reading again thanks to the new tablet market. They were right, for the most part. The iPad may not have exactly saved the magazine industry, but people are definitely reading a lot on tablets.
This week, Read It Later, makers of Pocket, released data from its users that shows a trend leading away from iPad reading and toward iPhone reading instead. The data was culled from more than two million articles and videos that were opened from Pocket. Researchers studied data from users that upgraded from an iPhone 5 or 5s to an iPhone 6 or 6 Plus, as well as an iPad device.