New York Times to Launch ‘NYT Now’ Tiered Subscription Package

NYT iPadThe New York Times lets the general public read articles from its website for free within limitations. You can visit the site 10 times per month before you are faced with a pay wall. After that, visitors are offered the option to pay the subscription price for unlimited access. Today, the famous news organization announced it will begin offering limited access to curated content for only $8 per month.

According to AppleInsider, The New York Times will soon launch the NYT Now app exclusively on the iPhone. The entry-level subscription will cost $8 per month. If you are a current subscriber to the paper, you will be able to access NYT Now for free.

The new app is populated with stories from 10 editors that will curate content from the Times publications. It acts as a “sampling” of the full coverage that readers could have under the premium subscription plan.

Speaking of premium, alongside the $8 limited subscription price for NYT Now, the paper will also launch “Times Premier,” which will cost $45 per month ($10 over the home delivery price). The top-tiered subscription will feature special content, including access to compilations of archived articles and additional crossword puzzles.

On top of the tiered subscription option, the New York Times will also launch two additional apps later this summer in an effort to appeal to a niche market. One app will focus on food articles, while the other will be populated with opinion pieces.

The NYT Now app will launch exclusively on the iPhone. However, it will only be a matter of time before the company offers a similar package on the iPad. Everyone knows that iPad owners love to read news on their device. This app would appeal to many tablet users. Currently, fans can read the New York Times on their iPhone through Newsstand for $15 and on their iPad for $20.

About Lory: Writer of all things app related, traveler of the space-time continuum, baker of really great cookies. Follow me @appaholik