Now that 2013 is over, we will start to see official numbers trickle in as to how many devices were sold and how much money was made by Apple and its affiliates. The first official numbers to come out of the tech giant’s data base is regarding app sales. Apple prides itself on the huge iOS ecosystem it offers to iPhone and iPad users and can boast more apps than any other mobile device operating system.
Today, Apple announced that iPad and iPhone users spent more than $10 billion in the App Store in 2013. One billion dollars of those sales took place in December alone with nearly three billion downloads during that month. Incidentally, last year’s record December had two billion downloads. We may not have doubled it, but downloads have certainly increased significantly in one year’s time. According to Apple’s press release, developers have now earned $15 billion in sales from the App Store.
“We’d like to thank our customers for making 2013 the best year ever for the App Store,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “The lineup of apps for the holiday season was astonishing and we look forward to seeing what developers create in 2014.”
Apple contributes some of the success in 2013 to the launch of iOS 7, which allowed developers to redesign the user interface of popular apps to include more than 200 new features and APIs. Apple points to Evernote, Yahoo!, AirBnB, OpenTable, Tumblr, Pinterest and American Airlines for their app updates, which contributed to the popularity of iOS 7.
Thanks to Apple’s A7, 64-bit chip and M7 motion coprocessor, we will definitely see a whole batch of new and exiting apps in 2014. It is difficult to imagine what app makers have in store for us.