I know I recently vowed not to buy an iPad Air because I was going to wait until the new iPad Mini was released, but somehow I found myself curious about the in-store pickup option this morning and before I knew it I had placed an order. Shortly after placing the order the editor at PadGadget sent out an email about a $20 discount on iPads at Walmart, which Apple and Target were supposedly matching. I knew I had to explore.
I arrived at the store shortly after I received an email notifying my that my order was ready for pickup. I waited in the pickup line for about 8-9 minutes, which is slightly ironic since there were available sales people waiting to help new customers and only one helping the pickup line. Still, I don’t mind waiting under ten minutes and soon I had my new iPad, Smart Case, and adapter in hand and was walking out. I had to show ID and sign upon receipt, but that’s it.
Here’s my unboxing:
Before I accepted my order I asked about the $20 discount at Walmart and the store employee quickly responded that Apple wasn’t price matching the lower price. When I asked for more information he simply stated that was the policy and he couldn’t change it.
Online I saw comments from people who claim to have purchased the Air at Target for $479, but with an additional 5% off for using their Target card. That’s $455 before taxes. I no longer buy Apple hardware at non-Apple stores because I feel Apple’s service is easily worth the $20 difference, but if you are trying to get the absolute lowest price anywhere, then my suggestion is Target. Of course I checked their stock and the stores in my area are all out, but there were a couple 30-40 minutes away with several left. Just be sure to check in advance.