Mobile customer research firm On Device surveyed approximately 16,000 iPhone owners in the United States, comparing those who ran iOS 6 with those who ran iOS 5.
The iPhone owners who had devices with iOS 6 were found to be slightly less satisfied with their devices than iPhone owners who were using phones with iOS 5. It’s a small drop, but significant because according to On Device, it’s the first time they’ve witnessed a drop in customer satisfaction.
“We have always seen an increase in device satisfaction as consumers upgrade their mobile operating system from one version to another,” said Alistair Hill, On Device CEO.
When Apple went from iOS 4 to iOS 5, consumer satisfaction showed strong improvements, so it is unusual to see a drop going from iOS 5 to iOS 6.
What’s the reason behind the increase in dissatisfaction with iOS 6? Apple’s Maps could be to blame. The new mapping software is riddled with errors and bugs, and in comparison to Google Maps, it is an inferior product. Many people are frustrated with Apple’s choice to remove Google Maps in the new operating system.
The App Store redesign has also left some consumers unhappy, because it now displays fewer search results, making it tough to find new apps.
What do you think of iOS 6? Are you disappointed with the upgrade? Did it live up to your expectations?