Apple aired a new iPad commercial during tonight’s Olympic TV coverage. The new ad is a departure from the company’s recent series of Mac “Genius” inspired ads that ran during the first week of the Olympics.
Apple instead returned with its ‘Do it all’ theme for the new iPad commercial. The latest TV ad begins with the narrator rataling off all the cool things you can do with you iPad, “Read it, tweet it …” Apple once again stresses the iPad’s superior display, stating that “you can do just about anything on iPad. And with Retina display, it’s all more beautiful than ever.”
Some of the apps featured in this new iPad ad include (in order of appearance): iBooks, Safari, FaceTime, Keynote, Square Register, Movies, Music (playing Mastered for iTunes albums) and iPhoto.