Feelings of desparation make people (and companies) do things that seem rather silly to those on the outside looking in. Such is the case with Proview, who despite filing for bankruptcy earlier this week is still trying their best to keep their trademark infringement case against Apple in motion.
I suppose if you have nothing else to lose and stand to gain everything (or anything), you do what you can. In addition to their ridiculous attempt to gain the global rights to the iPad name, according to the Wall Street Journal, Proview is also trying to halt the sales of iPads in all of China.
Thinking they will be successful on either count is strange enough, but an open letter to Chinese iPad vendors kicked it up a notch by issuing a letter to all Chinese iPad vendors threatening them with legal action should they continue to sell Apple’s tablet:
“Now we solemnly inform vendors and dealers (including e-distributorships) of Apple iPads (including the iPad 3) in China that they should immediately stop all infringing activities such as warehousing, transportation, mailing, concealing, etc. Any above activities shall be deemed as a deliberate infringement and we will, without prior notice, take the most severe measures possible to hold the infringers responsible for any legal liability, including but not limited to administrative, civil and criminal liabilities.”
Proview has a long list of creditors with a keen interest in this case (which seeks to be awarded over 10 billion yuan or USD $1.6 billion dollars), including Bank of China Ltd, China Minsheng Banking Corp Ltd, China Development Bank, China Guangfa Bank, Bank of Communications Co Ltd, Shanghai Pudong Development Bank Co Ltd, Hua Xia Bank Co Ltd and Shenzhen Pingan Bank.
The ailing tech company should have done a little more research so it wouldn’t come as a surprise when they learn what happens when you try to bully Apple. Not to mention the fact that Apple does a considerable amount of business in China so they have a little leverage of their own.