Apple Sets Record Revenue – iPad Sales Grow 111% to 15.43 Million Units

Apple just released financial results for its fiscal 2012 first quarter and the company once again posted record sales numbers. Apple was able to grow sales of iOS products versus the same quarter a year ago.  It once again posted record sales numbers with revenue totaling $46.33 billion and a net quarterly profit of $13.06 billion.  This compares to Apple’s revenue of $26.74 billion and net quarterly profit of $6 billion for the same quarter in the previous year.

“We’re thrilled with our outstanding results and record-breaking sales of iPhones, iPads and Macs,” said Tim Cook, Apple’s CEO. “Apple’s momentum is incredibly strong, and we have some amazing new products in the pipeline.”

Apple reported a slight increase in Gross Margins this quarter at 44.7 % compared to 38.5% for the same quarter last year. Analysts had been concerned that margins might take a hit due to aggressive pricing on the iPad and iPhone. The company sold 37.04 million iPhones, 15.4 million iPods and 15.43 million iPad during this busy holiday season.

This blockbuster quarter is the first with new Apple CEO Time Cook.  Cook took the reins of the company after former CEO Steve Jobs stepped down for health reasons in August of last year.

Full Apple Press Release

Apple Reports First Quarter Results - Highest Quarterly Revenue and Earnings Ever

All-Time Record iPhone, iPad and Mac Sales

CUPERTINO, California—January 24, 2012—Apple® today announced financial results for its fiscal 2012 first quarter which spanned 14 weeks and ended December 31, 2011. The Company posted record quarterly revenue of $46.33 billion and record quarterly net profit of $13.06 billion, or $13.87 per diluted share. These results compare to revenue of $26.74 billion and net quarterly profit of $6 billion, or $6.43 per diluted share, in the year-ago quarter. Gross margin was 44.7 percent compared to 38.5 percent in the year-ago quarter. International sales accounted for 58 percent of the quarter’s revenue.

The Company sold 37.04 million iPhones in the quarter, representing 128 percent unit growth over the year-ago quarter. Apple sold 15.43 million iPads during the quarter, a 111 percent unit increase over the year-ago quarter. The Company sold 5.2 million Macs during the quarter, a 26 percent unit increase over the year-ago quarter. Apple sold 15.4 million iPods, a 21 percent unit decline from the year-ago quarter.

“We’re thrilled with our outstanding results and record-breaking sales of iPhones, iPads and Macs,” said Tim Cook, Apple’s CEO. “Apple’s momentum is incredibly strong, and we have some amazing new products in the pipeline.”

“We are very happy to have generated over $17.5 billion in cash flow from operations during the December quarter,” said Peter Oppenheimer, Apple’s CFO. “Looking ahead to the second fiscal quarter of 2012, which will span 13 weeks, we expect revenue of about $32.5 billion and we expect diluted earnings per share of about $8.50.” 

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  • Anonymous

    I think it’s telling that more iPads than iPods were sold.