Last year, we told you about Australian airline Jetstar, which conducted a trial for in-flight entertainment using Apple’s iPad. The trial consisted of 30 iPads that were tested over a two week period on domestic flights over an hour in length.
After the successful trial, Jetstar has given the “green light” to the iPad and will begin full deployment in April.
The full deployment will allow passengers to rent an iPad for AUD$10 per flight.
The Australian Business Traveler has reported that the in-flight iPads will come loaded with a wide selection of books, magazines, movies and games. The iPads will be available on Jetstar’s A320 flights in Australia and Asia. The program’s scheduled launch still depends on finalizing license agreements with Apple, but the airline anticipates no problems. Jetstar also hopes to use the iPads on its entire domestic and international network.
As we’ve mentioned before, the love affair between airlines and the iPad seems to be gaining a lot of ground. The iPad and its well established ecosystem offers a lot to the airlines, especially movies, books, magazines, music and games. It makes perfect sense that airlines see the iPad as an opportunity to make some additional revenue.
We expect more airlines to follow suit soon. We’ve already seen how Malaysia Airlines began using the iPad as a ticket agent. The OneWorld alliance, which includes multiple airlines, has also started offering iPad apps.